Sure there’s a huge audience who wants to know how the gospel made your business successful or how the gospel helped your family get along with one another and kept you all healthy. But no one wants to hear about the silly gospel of the Bible. That’s an offensive message about a bloody cross, sin, helplessness and redemption. And no one wants to watch you giving your life away in weakness with no price tag attached. That’s just as ludicrous.
However, this was what the apostle Paul was all about. The unadulterated gospel which Paul freely received, he gave away at great expense to himself, but at no cost to the listener. He refused to take a Corinthian dime so the Corinthian church couldn’t take any credit in making Paul a rock star. He worked on the side so that he “may present the gospel free of charge, so as not to make full use of [his] right in the gospel” (1 Cor. 9:18 ESV).
And everything he did was for the sake of the gospel—that some would be saved, that he might share in its blessings, and in all things Christ and his grace would be celebrated. Paul’s new found freedom in Christ was used not to make Paul a success, but to ensure the success of the church.
No cable channel’s interested in this, but it’s the best thing we have to offer.